During June and July 2021 Takeaway Reality created a giveaway event where we gave away our TAR Hoodies. The event was a great success, as we gave away over 2000 of our TAR hoodies. As for foot traffic, we had 2,500 sign-ups in 2 months to our discord or signing up to get our shirt. User reviews of the event were very positive, with 92% of users saying their experience was very positive.
We did this as a proof of concept to learn and understand the best techniques in how to create and run a Decentraland project.