Branca Arte Único
about this project

Branca launches this poster design contest every year, awarding cash prices for the best pieces. Seeking to innovate and expand their coverage, they chose to advertise in the Metaverse, helping the experience break all physical frontiers.

Branca is a well renowned alcohol beverage brand, with a strong history uniting them with art. In the spirit of honouring their artistic history, Branca decided to further explore their reach by advertising their contest in the Metaverse