Get ready to mix it up at Absolut.Land, a one-of-a-kind metaverse experience blending the online world with the real-life one.
Absolut.Land is a Decentraland dance party, treasure hunt, art museum, and listening party where visitors can interact with concert goers in the Absolut Tent at Coachella in California. Stop by to find hidden items and trade them for exclusive wearables inspired by festival fashion and pride celebrations. Two lucky guests will win a trip in our teleporter to the festival in IRL - with two tickets to the show!
Visit Absolut.Land to make new friends, win wearables during the weekend on 4.15-4.17 and 4.22-4.24, celebrate with pride, and most importantly – mix it up!
Contributing Agency Partners: UEG, Young Hero, Banquet, Babydolls