Acuraverse
about this project
To 𝗽𝗿𝗼𝗺𝗼𝘁𝗲 𝘁𝗵𝗲 𝗿𝗲𝗹𝗲𝗮𝘀𝗲 𝗼𝗳 𝘁𝗵𝗲 𝗮𝗹𝗹 𝗻𝗲𝘄 𝟮𝟬𝟮𝟯 𝗔𝗰𝘂𝗿𝗮 𝗜𝗻𝘁𝗲𝗴𝗿𝗮 and raise brand awareness among new customers, we created a 𝘃𝗶𝗿𝘁𝘂𝗮𝗹 𝘀𝗵𝗼𝘄𝗿𝗼𝗼𝗺 𝗼𝗻 𝘁𝗵𝗲 𝗗𝗲𝗰𝗲𝗻𝘁𝗿𝗮𝗹𝗮𝗻𝗱 𝗺𝗲𝘁𝗮𝘃𝗲𝗿𝘀𝗲 for Acura and featured a 𝗺𝘂𝗹𝘁𝗶-𝘁𝗶𝗲𝗿𝗲𝗱 𝗡𝗙𝗧 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝘆. In the virtual showroom, players could complete quests and in return receive NFT wearables and badges. Project drew 𝗿𝗲𝗰𝗼𝗿𝗱 𝗯𝗿𝗲𝗮𝗸𝗶𝗻𝗴 𝘂𝗻𝗶𝗾𝘂𝗲 𝘃𝗶𝘀𝗶𝘁𝗼𝗿𝘀 to Decentraland w/ +50k NFT badges claimed in less than 48 hours.